AI Marketing Analyst

The Challenge

Today's marketers face unprecedented complexity:

Marketers today are overwhelmed with too many dashboards, data sources, and attribution tools—including the next-generation attribution solutions we're building at Maxma. The landscape is growing more complex, making it increasingly difficult to cut through the noise and extract truly valuable insights.

At the same time, great marketing analysts—those with the perfect blend of domain expertise, analytical skills, and data science knowledge—are rare and in high demand. Most marketing teams are understaffed while the pressure to be data-driven continues to grow. In digital advertising, the ability to leverage data effectively is the key to staying ahead.

Our Vision: AI Marketing Analyst

Imagine having a world-class marketing analyst available 24/7, embedded with:

• Expert-level marketing domain knowledge; Plugged into the latest trends and practices and platform updates.
• Advanced analytical and data science skills to extract insights from complex and diverse data sources

This isn't just another marketing intelligence tool that throws numbers at you. It actively works alongside your team, finding insights and getting the job done.

• Proactively dig through the data to surface key insights before you even ask.
• Prepares reports and slides for team or client meetings—so you don't have to.
• Synthesizes information from all your dashboards, analytics, and attribution tools into a clear narrative.
• Delivers key metric updates, forecasts, and can even join team meetings to present them.
• Assists human analysts by drafting first-pass analyses, freeing up time for more complex and strategic projects.